What is a TXT record?
The TXT record is a type of DNS record that has TXT-DATA filed with instructions that can work with existing DNS servers. The actual text is formatted, so it has an attribute name than a value for that attribute, and the “=” sign separates the two. The most common way of TXT record use is for email verification, but it also servers for various verification and authentication methods. Some services (Google Apps, Microsoft Office 365, and more) will ask you to add such a DNS record to your zone to prove that you have control over your domain.